For local shops

Turn walk-ins into regulars.

One QR code at your counter. That’s the whole setup.

  • 15 minto set up
  • ₹0hardware
  • 2.3×repeat visits
+50
Business appFulcrumCustomer app
The whole idea

One loop.
Four moments.

  1. 01They walk in
  2. 02You scan the QR
  3. 03Points land
  4. 04You send an offer
The difference

Ten customers today.
How many return?

Your counter today
2in 10
  • No names
  • No numbers
  • Slow days stay slow
Your counter on Fulcrum
5in 10
  • Every name saved
  • One tap to reach them
  • Quiet days fill up

Illustrative, based on the 2.3× repeat-visit lift seen on loyalty programs.

How it works

Three things.
That’s all.

01

Sign up

A few details. No hardware.

02

Scan

One scan at the counter.

03

Send

Pick a group. Tap send.

15minto go live
2.3×repeat visits
0hardware to buy
24hra human replies
What you get

Eight things.
All in one app.

  • Customer list
  • Points & rewards
  • WhatsApp offers
  • Referrals
  • Simple reports
  • Found nearby
  • Gift vouchers
  • Real support
Any counter
  • Café
  • Salon
  • Bakery
  • Boutique
  • Pharmacy
  • Gym
  • Pet store
  • Grocer
Two apps

One for you.
One for them.

The Fulcrum business app dashboard

Your app

Runs the counter.

  1. 1Today at a glance
  2. 2Who walked in
  3. 3Send an offer
Get the business app
The Fulcrum customer app showing nearby shops and points

Their app

Brings them back.

  1. 1Shops near them
  2. 2Points balance
  3. 3Redeem a voucher
Get the customer app
Frequently asked questions

Good questions.
Clear answers.

Still curious? We’d love to hear from you.

A hyper-local CRM that helps small businesses capture, reward and engage customers, existing and new. We aim to empower micro-retail businesses with an integrated customer relationship management tool.

Yes. To unlock business discovery, offer notifications, automatic points on spends, and redemption for vouchers and coupons, customers download the Fulcrum Customer App.

About 15 minutes. Register with a few business details and you’re online. Customers in your pin code see you instantly on their app. Once they visit and transact, they become your customers - pamper them with offers and you’ve got them hooked for life.

If you run a business that serves customers - existing and new - Fulcrum fits like a glove. Cafés, salons, boutiques, pet-supply stores, bakeries and more can reap the full power of Fulcrum Retail.

Data is encrypted end-to-end and stored on ISO 27001 and SOC 2 Type II standard servers. Customer details are respected and never shared under any circumstances, except where required by law.

Many micro-business owners struggle to stay connected with their customers. Our mission is to build an easy-to-manage, integrated contact-management system for them. With Fulcrum as an ally, we’re confident business owners will gain visibility, ensure predictability, and earn an advantage over their competitors.

View all FAQs →

Ready to turn customers
into repeat customers?

We’re onboarding stores in batches. Join the waitlist and we’ll reach out when your spot opens up.

Zero setup feeNo forced hardwareLive in 15 minutesCancel anytime